The AI Citation Audit: How to Find Out Which Sources ChatGPT and Perplexity Are Using Instead of You

Here is the uncomfortable truth about search in 2026: ranking #1 on Google no longer means you are the answer. When a prospect opens ChatGPT, Gemini, or Perplexity and asks, “Who is the best [your category] in [your market]?”, the AI doesn’t necessarily quote the highest-ranking page. It quotes whatever combination of sources it has … The AI Citation Audit: How to Find Out Which Sources ChatGPT and Perplexity Are Using Instead of You